Purely Dating, LLC
Privacy Policy
Last Updated: December 19, 2025
Purely Dating, LLC, a subsidiary of Purely LLC ("Purely Dating," "Company," "we," "us," or "our"), values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you use the Rawn mobile application ("App").
By using the App, you agree to the collection and use of information in accordance with this Privacy Policy.
1. Information We Collect
We collect information necessary to provide a safe, functional, and location-based dating experience.
A. Information You Provide
- Account Information: Name, email address, and profile photo when you sign up via Apple, Google, or Facebook.
- Phone Number: Used for SMS verification to prevent bots, fraud, and ban evasion.
- Profile Information: Gender, preferences, interests, and photos you choose to share.
B. Location Information
Precise Geolocation Data: With your explicit permission, we collect real-time GPS location to show you nearby matches. Location access is required for core app functionality.
C. Usage and Technical Data
- Usage Data: Interactions such as matches, messages, and in-app activity.
- Device & Log Data: Device identifiers, operating system, and diagnostic logs for security, analytics, and performance monitoring.
2. Legal Bases For Processing (GDPR)
We process personal data under the following legal bases:
- Consent: For location services and optional profile details.
- Contractual Necessity: To provide matching, messaging, and account functionality.
- Legitimate Interests: To maintain platform safety, prevent fraud, and enforce community standards.
- Legal Obligations: Where required by law or regulatory authorities.
3. How We Use Your Information
We use your information to:
- Create and manage your account
- Connect you with nearby users
- Display your profile to other users
- Prevent fraud, abuse, and policy violations
- Conduct Trust & Safety reviews and moderation
- Communicate important account or safety notices
- Improve app performance, reliability, and user experience
We do not sell your personal data.
4. Data Sharing and Disclosure
We share data only as necessary and under strict safeguards:
A. With Other Users
Your public profile information and approximate distance are visible to other users within the App.
B. With Service Providers
We work with trusted vendors acting as data processors, including:
- SMS verification providers
- Cloud hosting and infrastructure providers
- Analytics and monitoring services
These providers may access data only to perform services on our behalf and are contractually obligated to protect it.
C. Legal and Safety Disclosures
We may disclose information if required to:
- Comply with legal obligations
- Enforce our Terms of Service
- Protect the safety, rights, or property of users or the Company
D. Corporate Structure
As a subsidiary of Purely LLC, data may be shared internally for administrative and operational purposes under the same privacy standards.
5. Location Controls
You may disable location services at any time through your device settings. However, because Rawn is a location-based service, disabling location access will place the App in a limited state, preventing discovery and interaction with new profiles until location services are re-enabled.
6. Data Retention and Deletion
Account Deletion
You may delete your account at any time through the App settings.
Retention Practices
Upon deletion:
- Profile data and visibility are removed promptly
- Messages and matches are removed from active systems
- Certain data (e.g., phone number, device identifiers, moderation records) may be retained for a limited period to prevent repeat abuse, comply with legal obligations, or enforce policies.
7. Protection of Minors
Rawn is intended only for individuals 18 years of age or older. We do not knowingly collect personal data from minors. If we become aware that a minor has created an account, we will immediately terminate the account and delete associated data.
8. Your Privacy Rights (GDPR & CCPA)
Depending on your location, you may have the right to access, correct, delete, or limit the processing of your personal data.
California Residents: We do not sell or share personal information as defined under the California Consumer Privacy Act (CCPA). You will not be discriminated against for exercising your rights.
To exercise any privacy rights, contact us using the information below.
9. Security
We implement industry-standard technical and organizational safeguards, including encryption of data in transit and at rest. While we take reasonable measures to protect your information, no system can guarantee absolute security.
10. Changes to This Policy
We may update this Privacy Policy periodically. Material changes will be communicated through the App, and the "Last Updated" date will be revised accordingly.
11. Contact Us
If you have questions or wish to exercise your privacy rights, contact: